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The Field Notebook

Page 6

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A patient at the reception desk of a modern UK dental practice.
revenue

Digital Marketing for UK Dentists

A practical UK guide to digital marketing for dentists: local search, reviews, websites and paid ads that turn searches into booked patients.

8 September 2026 · 9 min read
A UK small business owner checking website search data on a laptop in a home office.
ai-search

Google Search Console's AI Report Is Live: 2026 Owner's Guide

Google switched on its Search Console AI performance report and a generative-AI opt-out for every site on 31 August 2026. Here is what UK owners should do.

8 September 2026 · 8 min read
A UK small business owner reviewing SEO content pricing on a laptop calculator screen.
content-automation

How Much Does SEO Content Cost in the UK

A practical UK guide to what SEO content costs in 2026, from per-post prices to monthly retainers, with sourced figures so you can budget without guessing.

8 September 2026 · 8 min read
A UK restaurant team updating their Google Business Profile and social posts on a laptop at the pass.
revenue

Digital Marketing for UK Restaurants

A practical guide to digital marketing for UK restaurants: where diners search, what Google Business Profile and reviews change, and how to fill more tables.

7 September 2026 · 8 min read
A customer leaving a five star Google review for a UK local business on a phone.
reviews

How Many Google Reviews Do You Actually Need

There is no magic number of Google reviews. Here is what the research really says about the count, star rating and recency that win UK customers.

7 September 2026 · 8 min read
The Facebook Ads Manager dashboard as used by a UK small business owner setting a daily budget in pounds.
paid-media

Facebook Ads for UK Small Businesses (2026)

A practical 2026 guide to Facebook ads for UK small businesses covering real costs, budgets, targeting and setup, with sourced UK benchmark figures.

6 September 2026 · 8 min read
A UK small business owner weighing an SEO agency meeting against an AI tool open on a laptop.
ai-search

Hire an AI SEO Agency or Use AI Tools? UK Costs 2026

Compare agency fees with AI tool costs in real 2026 pounds, see when paid help beats DIY, and learn how AI search changes the maths for UK firms.

6 September 2026 · 9 min read
A UK small business owner comparing Trustpilot and Google review scores on a laptop screen.
reviews

Business Reviews: Google vs Trustpilot for UK SMEs

Compare Google and Trustpilot business reviews for UK small businesses: which wins on trust, cost and SEO, and where to ask customers first.

6 September 2026 · 7 min read
Laptop on a desk in a UK office showing Claude subscription plans side by side.
ai-search

Claude Free vs Pro vs Team: Which Plan a UK Business Needs

Is Claude Pro worth paying for? Compare Free, Pro and Team on price, usage limits and data terms, and see which plan fits your UK small business.

5 September 2026 · 10 min read
Printed wireframes and a laptop on a desk in a UK studio, planning a website redesign that protects search rankings.
cro

Website Redesign Without Losing Your SEO Rankings

A practical website redesign SEO checklist for UK small businesses: crawl, map, redirect and monitor so a new site keeps the rankings the old one earned.

5 September 2026 · 12 min read
A UK business owner checking a Google Ads dashboard warning on a laptop in a Manchester office.
paid-media

Why Are My Google Ads Not Showing? UK Fixes

Google Ads not showing? Work through the UK checklist: review status, budget caps, ad rank, location, schedule and the Ad preview tool, in order.

5 September 2026 · 12 min read
A UK small business owner reviewing an email sign-up consent checkbox on a laptop screen.
revenue

PECR Email Marketing Consent and Soft Opt-In: UK Guide

Learn when UK GDPR and PECR let you email customers, how the soft opt-in works, why bought lists are risky, and what ICO fines actually punish.

4 September 2026 · 9 min read
A UK small business owner reviewing a local SEO invoice at a desk.
local-seo

Local SEO Cost UK: What You Should Pay in 2026

What does local SEO cost in the UK in 2026? A practical guide to monthly prices, hourly rates, what drives the bill, and how to avoid paying for nothing.

4 September 2026 · 8 min read
ai-search
ai-search

Search Console Now Shows Your AI Search Visibility in 2026

Google Search Console now reports AI Overviews and AI Mode impressions for every website worldwide from 31 August 2026. Here is what UK owners should do.

4 September 2026 · 8 min read
A one star Google review shown on a phone held outside a UK high street shop.
reviews

How to Remove a Fake Google Review in the UK

A fake Google review can drive away real customers. Here is how to report one in the UK, the policies Google removes reviews under, and what the law now says.

3 September 2026 · 9 min read
A UK small business owner checking an empty enquiries inbox on a laptop at a kitchen table.
cro

Website Not Getting Enquiries? Nine UK Fixes

Your website gets visitors but no enquiries? Nine practical, evidence-based fixes for UK small businesses, covering speed, forms, trust and calls to action.

3 September 2026 · 7 min read
A UK small business owner checking a spam folder full of missed customer emails on a laptop.
revenue

Why Do My Emails Go to Spam? UK Sender Fixes

Emails landing in spam instead of the inbox? Here is why UK senders get filtered, and the SPF, DKIM, DMARC and reputation fixes that put you back.

3 September 2026 · 9 min read
Two AI assistants weighed up side by side for a UK small business owner choosing between Claude and Copilot.
ai-search

Claude vs Copilot for Business: UK Prices Compared

Compare Claude and Microsoft Copilot for your UK business: prices in pounds, writing quality, Microsoft 365 fit and security, so you can pick the right one.

2 September 2026 · 8 min read
A shopper on a UK high street checking near me map results on a mobile phone.
local-seo

How to Rank for Near Me Searches in the UK

A practical UK guide to ranking for near me searches: how Google's local algorithm works and the profile, review and website steps that move you up.

2 September 2026 · 7 min read
A small UK team gathered around laptops during an AI training session in an open plan office.
ai-search

AI Training for Staff: A UK Small Business Guide

A practical UK guide to AI training for staff: who to train first, what a plan covers, realistic costs and timelines, plus policy and data protection basics.

1 September 2026 · 8 min read
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